Don’t be alarmed, I’m not about to dish on how you need to lose weight or anything like that, that’s not what this article is about. I’ve come to notice that as we progress into a society where your business is all about developing a personal brand, the better you treat yourself, the better you [...]

When it comes to buying products and services, a person’s size isn’t always a determining factor in the purchase. Sometimes you just want to go to a store, get what you need, and be treated like everyone else. What happens in many cases is that plus-size people are ignored, being stared at, and made fun [...]

If you are selling products to your market and have to track and manage inventory, there comes a point where you have excess inventory lying around that you’re not 100% sure what to do with; larger corporations and retailers experience this on a regular basis. If you’re a solo entrepreneur or a small business, maybe [...]

The way that plus-size people are being portrayed in the media speaks largely to what people really think about us as a community. They believe that we are depressed, we’re desperate for love, we don’t take care of ourselves, we wear muumuus, and the list goes on and on…
However, if you were to attend events [...]

On a lovely Sunday afternoon, it was very quiet as usual, and I felt like there should be some noise in the background. I turned on the TV and QVC was on.  If you don’t know what QVC is, it’s one of the largest television/online shopping networks. They feature a large range of products which [...]

Now is the prime opportunity for the plus-size community to let the world know that beyond our size and weight, we are ready to do business. That’s right, business. If you think about it for a moment, as a business owner, it’s always pretty exciting to find a new “hot” target market who is in [...]

Many business owners and corporations were puzzled for a long time on what exactly they should do to reach the African-American market as well as other minorities. It took years before they realized the true buying power of the various cultures here in America. Now when you flip through a magazine or watch your television [...]