Opening Your Own Boutique – What Customers Want

By on May 9, 2014 in Business | 0 comments

107035395_c9c67f1d2b_oIt can be agreed upon most that women’s boutiques have a tremendous amount of staying power. Let’s face it many women love to shop. Women are always searching for the latest fashion trends and beauty secrets. It is estimated that women spend over $750 billion dollars each year on clothing and accessories. The amount that women spend on gym memberships are at an all-time high despite the current state of the economy. Our society places a considerable amount of value on beauty and fashion and there is no doubt that the earnings related to these industries are lucrative. One of the most important questions that aspiring boutique owners should ask themselves is, “what do customers want?” (more…)

Lack of Female CEO’s a Loss For Everyone

By on May 9, 2014 in Business | 0 comments

3100604853_f44dfaed43_zOnly twenty six of America’s fortune 500 companies have female CEOs. That translates to a paltry 3%, a dismal statistic when it comes to gender equality. It would be absurd to argue that sexism is a thing of the past in view of such a glaringly obvious discrepancy in the promotion of women to top corporate posts. Efforts are being made by many organizations to correct such inequality, and those efforts seem to have helped women enjoy more equal treatment in corporate positions up to the C suite, but they have clearly not gone far enough when it comes to the top job, or any job above the C suite. There are a number of factors that contribute to this problem. Unless it is solved, corporations that do not embrace equality will continue to lose out in the war for talent. (more…)

Steps for Making Money as a Fashion Blogger

By on May 9, 2014 in Business, Fashion | 0 comments

For women who love fashion, there’s no better place to indulge in the latest trends and connect with others than the Internet. If you are passionate about fashion, a blog can be a great way to share your opinion and make money while doing it. Creating a blog that makes money will take some effort, but successful bloggers will quickly reap the rewards. Here are the steps to get started. (more…)

Top 6 Man and Dog Workouts

By on Jul 6, 2015 in Fashion | 0 comments

Man’s best friend will not only fetch your slippers, but also help you get into shape as well. If you are tired of hitting the gym or perhaps do not feel like doing push-ups today, then it is time to team up with your dog for some excellent exercises that both of you will enjoy.
Before you run out to the backyard to fetch your dog, the first step ought to be to see your doctor for an examination. Plus, it might be a good idea if your dog went to the vet as well, especially if they have only sat around in the backyard and not gotten much in the way of exercise.


Dogs love to run and moreover they really love to run with their owners. All you really need to do is start running and your dog will at first stay with you and then of course try to beat you. Dogs are very competitive by nature and you can guarantee that after a few sprints your heart will be racing. This is arguably the simplest and easiest type of workout you can do with your dog.


You probably did this with your dog as a kid and it still works today as a great workout. Just remember not to put your full weight on the dog and get up quickly if he or she signals that they are in pain. Otherwise, you can have plenty of fun wrestling with your dog.

Tug of War

You probably play this game when trying to take your dog’s food bowl (make sure you fill it only with premium food – more on that at, but you can use an old rag, towel or better yet a rope that is tough enough to withstand a good pull. Once you throw the other end to the dog, they’ll know what to do and both of you will enjoy a great workout together.


Most dogs enjoy being in the water and if there is a place that both of you can swim it makes for a great workout experience. Some dogs such as Labrador Retrievers are born to be in the water, so you will have a great deal of fun getting in this type of exercise. This is especially true if you live near a lake so that your summer months can be filled with swimming which is a great exercise.


If dogs have one thing that they truly love, it is playing catch. A simple Frisbee is a great way to get your dog a great workout and yourself one as well. Instead of just throwing the Frisbee to your dog, have your dog stand with you and throw the Frisbee away about 20 to 30 feet and both of you run after it. For the most part, your dog will probably beat you to the Frisbee, but both of you will get a great workout.


You don’t have to run with your dog to get a great workout as hiking is an excellent activity. You can take your dog to the great outdoors and enjoy many of the hiking trails that allow for pets to come along. Ideally, you should look for places with hills that will provide you with the best type of workout. Just remember to bring along some snacks for you and water for your dog along with a couple of treats.

How To Dress To Gain Trust in the Home Services Business – Work Uniforms and First Impressions

By on Jul 2, 2015 in Fashion | 0 comments

We were recently hired by a pressure washing reviews and services company to help them decide the best work uniforms for their employees to wear. That was a few months ago and today I wanted to write a post about the importance of work uniforms in the housing services industry and how what we told the pressure washing company has already helped them.

Let’s be honest, we’ve all had a tradesman show up at the house to install something and they were wearing dirty steel toe boots, jeans with more than 3 holes in them and a dirty shirt that looked like it had been on fire. You immediately think: those boots are going to track dirt all through my house and I’m going to spend 30 minutes cleaning up after the tradesman leaves. And then you start thinking about how little business this person must be getting because they can’t afford new jeans.

These are first impressions. We all create opinions of each other within the first few seconds of meeting. We do it subconsciously. If for the above example that same tradesman showed up wearing clean boots, clean and professional looking jeans/slacks and a colored reflective shirt with their company logo and name on it you would immediately be more confident they can get the job done.

Like I said: we recently consulted a power washing business on their uniforms. The owner contacted us because he was aware of our expertise in work uniforms and how they can be used to gain trust and get more business. Here I wanted to share some of the tips and knowledge we shared with the owner of the power washing company. Their sales are up and customer retention is through the roof since we did the consulting.

Importance of First Impressions

There’s an article on called The Extraordinary Importance of First Impressions. In it they talk about recent studies that show humans gather enough information to form an accurate judgement on the person they are only now meeting within seconds.

Pretty amazing, don’t you think?

In the studies they also talk about how people like and trust people who are similar to them. So if you’re a cowboy from the country and you’re transplanted to a New York pub; for example, you’ll probably become better friends with the person that looks most like you. In other words, you’ll be more likely to go and sit next to the guy with a cowboy hat than the guy with a suit and tie. It makes sense – you instinctively think you will have more in common with him.

So what is the importance of this for a home services type industry like power washing?

What to Wear in the Home Services Industry to Gain Trust and Business

There are many different jobs power washing professionals know how to do. Cleaning your driveway, back deck and house siding are three common services. So when advising the owner of the power washing company we talked about the safety needs of the clothing as well as the aesthetic needs. The pants needed to be long to protect the lower legs from splash back and the shoes needs to be enclosed.

Using this knowledge I advised the pressure washing company to have every employee wear light jeans and a dark color long sleeve button up collared shirt. This was a good balance of casual and professional. It would give a good first impression with the home owners. And this first impression is what will cause them to call the tradesman back the next time they need work done. And this is exactly the goal – repeat customers. If you’re a home services company you definitely know the importance of repeat customers.

It really is pretty simple to wear the right clothes for the job. Just look like you care. Show up with reasonably clean clothes that look professional. If you are in the home services industry this just means jeans and a collar shirt – casual enough to not intimidate the homeowner yet professional enough so they feel safe.

Three Things to Avoid

1. Avoid wearing full body coveralls because it looks intimidating. I mean, what are you accomplishing over just wearing pants with a tucked in shirt?

2. Avoid giving off the impression you don’t care by wearing stained and full of holes shirts and pants. Look, it makes sense if you’re a painter to have some stains but if you’re an electrician make sure you have a few changes of clothes for the job.

3. Avoid shorts and t-shirt. Yes it might be hot and it might the most comfortable but it sets off alarm bells in the customers eye. It gives the impression you are not professional. At the bare minimum wear either a collared shirt with shirts.

There you have it – some tips on how to dress if you’re in the home services industry and want to give off the right first impressions and get repeat business.

Advice for Running a Local Clothing Store

By on Jun 23, 2015 in Fashion | 0 comments

So, you want to open your own local clothing store? It may be the realization of a longtime goal or passion, plus the fact that you have a strong interest in the clothing business, plenty of business sense, and some cash in the bank.

No matter your reasons, there are more than a few things to keep an mind – both in marketing and presentation – as you begin this challenging undertaking. What follows below are suggestions that can help get your business off on the right foot.


First, you need to get customers in the door. By creating a consistent, wide-reaching marketing plan you’ll not only attract people to your store, but also keep them abreast of changing inventory. And there’s no better place to start than online.

Experts suggest that you establish a strong online presence which will enable customers to find your business by name or type. Use phrases that will be search optimal for potential customers; list your city name and niche clothing items you provide (such as “plus size” or “sports apparel.”)

Also make sure that your company is listed on local search engines. And if you want to strengthen your brand, create a blog devoted to your store and contribute to it regularly.

You should also use social media websites such as Facebook and Twitter to reach your customers on a less formal level. Post something every few days, using a mix of your own marketing posts and links to articles about fashion that will interest your customers. You can post pictures of new inventory, and even offer discounts to social media friends.

It may seem obvious, but make sure you understand your market. If you’re a smaller store, focus on the local community and provide consistent, excellent service and an interesting collection of clothes. Remember, if customers have a limited time to shop, good service – which can separate your store from the larger chains – will often be what the client remembers most.


How your store looks will keep customers coming back while attracting new ones. Understanding the art and technique of visual merchandising will help set your store apart from others. And appealing to as many senses as possible is an important part of the process.

Visually, there are many things to consider, from your window displays, to signs and to the actual layout of your store. Be mindful of what colors you use, and to if your layout directs the customer to the displays you want. If your store has an outside area or large entrance make sure that it is welcoming as well. This includes keeping the pigeons and pests away.

If you play music in your store, be mindful of your target audience. Mellow music can cause customers to browse longer, but if your audience is younger, more upbeat, currently popular music could be the better choice.

Studies have also demonstrated the importance of using smell as a way to attract customers. Smell can appeal to parts of the brain that controls both emotion and memory, which are key factors in the decision-making process.

And don’t forget touch. Customers want to be able touch and feel what you’re trying to sell – as well as the experience to try it out (or try it on).

Internet Marketing For Beginners

By on Jun 5, 2015 in Fashion | 0 comments

This article was written by Jared Lee, the owner of Vibranium Internet Marketing, who is an Orlando SEO specialist and loves helping businesses with their online marketing. He’s a stud in this area and you can find out more about him by visiting

Most business owners understand the importance of marketing and advertising. It’s one of the best ways to get your business seen by potential customers and get your name out there. But throw the word internet in front of marketing and/or advertising and most business owners will have a blank stare come over there face. Internet marketing and advertising is still an area that is improving as more businesses gradually more online. Since I’m in the business of helping business owners understand and benefit from internet marketing, I’m here to give you some tips to get your internet marketing off the ground.

Have A Clear Plan

One of the biggest mistakes most business owners make is that they try and do 20 different things on the internet when it comes to marketing. Basically, they don’t have a solid and clear plan. It’s more of a “lets throw some stuff on the wall and see what sticks” philosophy. While this method can work, it’s definitely not the most efficient and will end up costing you much more time, money, and frustration in the end. I always advise business owners to do 1-3 things at a time, and only if they are able to track it and have the time to do it right. This is where outsourcing these types of things to people like me help business owners out and let them just run their business. But if you like to do everything yourself, just be sure to have a plan and don’t do more than you can manage.

Know Your Audience

A basic starting point for any marketing campaign is that you need to know your ideal audience. This is no different in internet marketing. You can actually get much more detailed with internet marketing, which will either make you excited or terrified. If your ideal customer is 25-50 years old, you can expand that online and go after that audience. You can also include other factors like if they own a home, how much money they make a year, interests, hobbies, and more. While this may make you wonder how we can find all this information, the point is that you can target your audience very accurately and market to them more efficiently.


I would love to tell you that there is a simple formula that you can follow that will lead your business to online marketing success, but the truth is that every business and market is different. Something that works for one business in one area of the country won’t necessarily work for a similar business in a completely different market. There are some guidelines that are pretty solid in most markets, but you need to be willing to experiment and try new things to see what works and what doesn’t. Whatever you do, just be sure that you can track the analytic side of it all. Gut feelings are fine, but they don’t do anybody much good when it comes to marketing and growing your business.

Must-Try 20-Minute Elliptical Cardio Workout

By on May 29, 2015 in Fashion | 0 comments

Staying motivated to hit the gym can be difficult when you are always doing the same routine. Next time you hit the gym, why not try something a little different? We are giving you a must-try cardio workout for the elliptical to help keep you in shape. The best part? It’s only 20 minutes long! There is nothing better than a cardio workout to make you feel strong and refreshed.

Why the Elliptical?

Elliptical trainers are a favorite of many women hitting the gym, thanks to their versatility and the fact that they go easy on your joints. You can do different workouts on this machine to target different areas. It is excellent for getting your heart rate up, so it’s a perfect choice for a great cardio workout.

One study found that these trainers are great for whipping your weak quadriceps into shape, more so than a treadmill or even the stationary bike. Our experts’ tip? Go backwards to see the best results. It’s not just weak quads; they’re also great for targeting your butt and external hip muscles.

The Workout

Workout time: 20 minutes

In just 20 minutes, you can squeeze this workout into your lunch break, without having to sacrifice calorie burns. By incorporating high-intensity interval training, or HIIT, you can get the most out of your workout, in a shorter space of time. It also stops things getting boring, which can happen when you keep the same pace on the elliptical.

Get The Most Out Of Your Workout

You want to start with a warm up to get your body ready to put in the hard work. As expected with HIIT, you are going to be hit with a series of intervals, alternating between periods of hard work and recovery periods. The intervals will get longer, then slowly go back down.

Remember, you want to put in some hard work to see the most benefits, so try working at the higher end of your maximum ability at about 8 or 9 out of ten for the intervals. We would aim for your strides per minute to be above 160. For the recovery, you can go down to about a 5 or 6. If you are struggling slowing down, you can try not using your hands. Not only will this help slow your speed, but it will also give your core a bit of a challenge.

The Intervals

When it comes to timings, you want to follow this simple rule; mirror your interval time with recovery time. That means that if you do a 20-second interval, you need to follow it with a 20-second recovery. By following this simple trick you get the most out of your workout, burn maximum calories and boost your metabolism.

Once you have completed your warm up, you can do the following:

– 15-second interval/recovery x 2
– 30-second interval/recovery x 2
– 45-second interval/recovery x 1
– 1-minute interval/recovery x 4
– 45-second interval/recovery x 1
– 30-second interval/recovery x 2
– 15-second interval/recovery x 2

Follow your interval training with a 3-minute cool down to bring your heart rate back down. Don’t forget to follow this up with a stretch to avoid strain or injury.

Out of This World Fitness Coaching

By on May 12, 2015 in Fashion | 0 comments

One of the cardinal rules of fashion is that you have to be able to fit into your clothes. Many of my friends spend hundreds and even thousands of dollars at retail stores buying fashionable clothing that they hope will make them look good, but then they neglect to put as much thought and care into their fitness routine. Those of you who read this blog know that I am completely the opposite. Well, I recently ventured out for a day of culture at the nearby planetarium, and fitness was admittedly the last thing on my mind, but it was all I could think about when I left.

I have always been sort of a science geek and the museum was running an online promotion through, so I got buy one get one free tickets!  In addition to the awesome show at the planetarium, there happened to be a small exhibit about astronauts and their rigorous exercise training before departure, in space, and post landing.  Did you know that astronauts are required to exercise a minimum of two hours a day while in space? This helps to make sure their bodies do not change too much from the anti-gravity living. There are even treadmills with specially made restraints to make the astronauts feel like they are running on Earth! So interesting!

As aforementioned, I take my fitness routines quite seriously, but in no way was I prepared for the gargantuan amount (and variety) of exercise these astronauts have to put in.  For the first moon landing, all the astronauts on board went through a 3-year physical endurance training before even stepping foot on the spaceship.  I learned that the astronauts are taught to practice yoga and kempo karate, undergo strict core strengthening exercises, lift weights and must stretch for at least an hour daily.  This was in addition to their almost daily safety drills and gravity training.

For modern expeditions, crossfit exercises have been added to the average astronaut’s exercise regimen.  The exhibit included pictures of the NASA crossfit gym and it was so humbling to see them exercising alongside pictures of satellite images and astronomical telescopes, as a way to remind them of their goal and to always keep fighting.  It just made me truly reflect on how much strength our astronauts have, not only mentally, but physically.  When you truly think about it, they’re training to be launched into space!

While on board the space shuttle, their two hours of exercise is mostly cardio based, with lots of focus on flexibility.  In order to keep their blood adequately flowing, their bones intact and their muscles hard, exercise is mandatory.

Once they return home, astronauts must keep up the physical activity in order to help their bodies assimilate back to a gravity bearing environment.  Apparently transitioning from the two environments can be quite detrimental to the human body if it is not properly prepared.  To this day, scientists still study what the best exercise and diet regimen is for astronauts in both gravity and non-gravity environments.

It makes me feel lucky that I only have to worry about exercising for an environment in gravity!  Additionally, it makes me realize that no one should have any excuse not to exercise! I know that most of us have busy lives and hectic jobs, but if fitness is a priority, you will find a way to schedule it into your routine! If people in one of the most demanding and stressful jobs can set aside time to be fit, surely you can too.

Anyway, at the end of the tour there was a local gym that I had heard of from a friend offering a free two-week astronaut-style fitness coaching. I’ve been wanting to take my work out to the next level, so I signed up. Over the next two weeks I will be coached into working out with the same routines and at the same intensity that those preparing to be astronauts do. I am so excited to be able to step it up. Wish me luck! I really hope that I don’t die as I elevate my fitness training to be out of this world!

How to Stay Fit with the Help of Air Compressors’ Practical Applications

By on May 9, 2015 in Fashion | 0 comments

With the help of air compressors, there are a lot of practical uses that you can enjoy.

If you think about air compressors, you know that they are not gym equipment. Thus, the idea of using air compressors and losing weight does not match in any way. However, you just have to look into the practical applications of air compressors and you will find out just how it will be of help in your goal to lose weight.

Power washing

The first thing that you can do at home is to clean your vehicle or clean dirty areas at home. When dirty got stuck and you want to remove them by force, then you can use power washers. They will help clean out the entire area with ease. The pressure coming from the water helps in making sure that the dirt is removed quickly. However, control also comes to play. You don’t want to destroy anything. Thus, you need to control the use of the hose as well. This is where you need to exert more effort. Doing this task for an hour or so will help you lose weight for sure. Power washers exist because of air compressors. The pressure that builds up from the washer came from the air that has been pressurized inside the tank. Hence, you can feel just how strong it is.

Paintball gun

Everyone loves doing this game. It takes only a toy gun and some useful tactics to ensure that you survive and win in the end. Of course, it involves a lot of running and moving around the field. You will surely sweat playing this game especially if it lasts for several hours. This will once again help you achieve your goal in losing weight. Paintball guns also exist because of air compressors. When you click on the rifle, there is too much pressure so you can hit someone even from a long distance. This is also the reason why you need a shield. You can only hit someone on the shield and not in other parts of the body since it can be very painful. The pressure is too strong that it can injure others when not used properly.


The good thing about diving is that you exert too much effort, but you don’t feel it. You can simply feel the fun and be exhausted later on. You can go on for several minutes down there without noticing that you have already used up a lot of energy. Again, this helps in your goal to lose weight. Diving is possible because of that cylindrical tank attached to your back. This is your source of oxygen. You can breathe for several minutes down there.

Getting an air compressor

See the limitless possibilities with the help of an air compressor? You can have fun and at the same time achieve your goal of losing weight. In fact, before you knew it, you already lost a lot. If you want an air compressor now, read these air compressor reviews. If you are interested in buying an actual air compressor, check the dwfp55130 model.

Breast Implants and the Woman’s Sex Appeal

By on May 4, 2015 in Fashion | 0 comments

The woman’s body has been getting more and more exposure over the past century. Wherever you look in the media, whether it be a TV commercial, billboard ad, or newspaper, the woman’s body and appeal has been used as a sales tool. And female fashion has even taken a change. Today, many clothes females wear are much more revealing to show their cleavage and legs and much tighter to show their overall shape and form. As a result of the new female fashion trends and the proliferation of a more seductive feminine image, there’s been a huge rise in fitness programs as females try to develop a better, sexier and more attractive bodies to increase their overall sex appeal and self-esteem.

Now, many features of a woman’s body unfortunately cannot be enhanced naturally through just exercise and as a result, many females resort to various types of cosmetic surgery to enhance their bodies. And there are many different types of plastic surgeries out there today. Just to name a few, there is rhinoplasty (nose enhancement), rhytidectomy (face lift), forehead lifts, breast augmentation, tummy tuck, buttock lifts, face lifts, and the list goes on. In fact, the amount of plastic surgery’s per year has more than quintupled over the past decade.

One of the more famous surgeries among women today is breast augmentation, which you can learn more about from this Breast Implants Edmonton clinic. Anyways, this is a surgical procedure whereby an implant is placed into a woman’s breast to increase its size and enhance symmetry. It can either be done for cosmetic reasons or reconstructive reasons. But this will be dependent on the patient’s direct needs. However, this is done quite often among younger women for cosmetic reasons who are looking to increase their sex appeal and femininity. It is also done by older woman who are trying to look younger and sexier again.

The two types of implants used in breast augmentation are either saline or silicone. Saline implants are implants that are filled with a salt water solution. This type of solution is formulated to provide no internal damage to the body in the unfortunate case of a rupture. However, one negative to saline implants is that they don’t feel as natural as silicone implants.

The second type of implants are silicone implants. These are implants which are filled with gel. They provide a much more natural & softer look and feel to them. However, one down side to these types of implants is that they do generally cost a lot more than saline implants. Moreover, they also require a larger incision than what would be required for a saline implant. However, if you’d like to learn more about breast augmentation, check out this article by WebMD.

Another famous cosmetic surgery among women is buttock augmentation, or buttock lifts. This is similar to breast augmentation. The primary difference is that instead of increasing the breast size, the buttock size is increased through various types of methods; a few of which are saline or silicone implants.

Now we know most people generally want to look the best they can. And this is exactly why plastic surgery is becoming increasingly popular. Everyone wants to look sexy. But regardless of your reason to get plastic surgery, it’s very important and wise to be very careful and keen when consulting your doctor beforehand. Make sure you’re aware of the health risks and potential side effects. Also, think long and deep about why you’re doing it. Because there can also be some deep, psychological reasons for it as well. Make sure you’re not doing it to please others. Make sure it’s for yourself. And learn to be satisfied with your appearance as well.

Selling Completely Different Products in One Store and Making It Work

By on Apr 29, 2015 in Fashion | 0 comments

It is common for business owners to choose a niche when selling products. This is to ensure that they have a brand and people will know immediately what they offer. Thus, you can see restaurants selling nothing else but food. You can see boutiques selling the same items only. If they sell clothes, then they will focus only on clothes. They might throw some accessories, but they are still related to what people wear. You can rarely see different and completely unrelated products sold in one store. If a business owner wants to diversify his business, then he would rather open up two different stores.

However, there are instances in which it may work. There are restaurants that offer tattoo services as well. The reason behind it is that tattooing takes time and so those who accompany the person getting a tattoo might one to eat first. You can also see stores selling ladies’ bags and toys at the same time. This might seem weird, but there is a good reason to it. The main customers of the store are mothers. Each time they shop, they hurry things up because their kids want to buy toys or go somewhere else. Thus, to avoid letting mothers choose between shopping and taking their kids to a toy store, the store offered both.

A unique combination

If you want to make things work, you can always find a way to do it. You can sell knives and dresses at the same time. This might seem really weird, but it might work. You can open up a store that sells dresses and other fashionable items catering to mothers or older women. These are the same people who might have interest in cooking and homemaking. Thus, it makes total sense for you to sell knives and knife sharpeners to them. You can just find a way to make the business look appealing despite the weird mix of products. You can also throw some other kitchen appliances and tools that they can use.

If you want to attract them, you have to make sure that you buy only the highest quality products. If you want to sell the best knife sharpener, you have to check this out. If you want to provide an electric knife sharpener, go to In doing this, you can assure them that they not only get the most fashionable clothing, but they also get the best kitchen utensils and tools.

A one stop shop

Mothers want to save time, money and effort. This is why they always plan things out. If they only have a limited time to do a lot of things, you will be surprised that they can still manage to do it. They can shop and buy groceries in just a few hours. This is what it takes to be a mother. Therefore, if you can do your share in helping them out by opening a retail store that sells clothes and kitchen tools, then you are doing them a huge service.

Choosing the Correct Fitness Shoes

By on Apr 23, 2015 in Fashion | 0 comments

Over the years I have competed in 12 marathons, two CrossFit main events, three triathlons and hundreds of soccer games. To compete at the highest level can take months of training and a huge amount of preparation.

The entire learning process for any sport can be quite complex. Improving your personal best efforts is sometime demoralizing when you don’t reach your targets. Your hard work might be hampered by simply wearing the wrong shoes.

I recently conducted a survey at my local running club to see what type of shoes everyone was wearing. I was shocked to find out that 14 of the 96 members were not wearing shoes designed for running!

After time-testing the 14 members with their old shoes and a set of new running shoes, we noticed big improvements with every athlete. The importance of wearing the correct shoes is paramount.

Below I have listed my recommended shoes for a range of different activities and sports.

Shoes for Cross Training

If you do a mixture of training or sporting events you will require a pair of cross training shoes. I have been a member of my local CrossFit box for the past eight years. It’s important I use the best crossfit shoes for women during my training, simply because I will be using them around five times a week.

My current recommendation is the Reebok Nano 4.0, as they are designed for CrossFit and are very durable, giving you good value for your money.

Shoes for Running

Choosing a pair of running shoes can take time because there are so many different makes and models. I would highly recommend going to a local running store and trying on a range of different designs. The running store will also measure your feet to ensure the correct fitting.

Over the years I have tried and tested lots of different brands. Right now I use the Brooks Adrenaline GTS 14. The design is excellent and the fitting is perfect for me, but they are a little expensive.

Shoes for Soccer

If you play field soccer you really need a pair of boots. The Adidas and Nike range are both well designed and comfortable, but do tend to be expensive.

I play a lot of Astroturf soccer with five-a-side teams. If you want to participate you will need a flexible pair of shoes that can grip the turf well.

I have only been using them for two weeks but the Nike Free 5.0 V6 are simply awesome. They are available in four different colors, but it’s all about performance and these shoes really are special.

Shoes for Weight Training

The Reebok Nano 4.0 would be fine if you can’t afford two pairs of shoes. If you are mainly focusing on lifting, then it would be a good idea to buy a pair of shoes designed just for this type of training.

I use the Nike Romaleos 2 for heavy lifting and they still look brand new. The support given by the shoe is excellent and it’s a pleasure to wear them during every session.